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POSITIONING FOR PRODUCT MARKET FIT

4 Feb 2026 · first published on Substack

265 Charades is growing and it’s growing fast! While that’s great and all, it means it’s getting in the hands of people that don’t really understand the game.

Until 5 days ago, majority of our users were early adopters. More specifically, iPhone users that already new how to play games like 265 Charades. That is actually what informed my decision to roll out the game on iOS first then Android second. Most of my potential early adopters were a subset of iPhone users. I hit the mark on that one. But I digress.

Since I started running campaigns and sharing it wider, there’s been a constant need to explain how the game works so I figured I’d add a quick onboarding flow. A tutorial. This will remove the confusion on how to play the game and in turn increase conversion. Additionally, I’m sharing videos on our socials of people playing the game. Those should serve as social proof and quick how-to’s. That’s it for to days update. Checkout our TikTok here: https://lnkd.in/djReP5Ff

Have you played 265 Charades yet? 👀. You’re missing out on a lot of fun. Get it here: https://onelink.to/8ckbje

PS: Everything on the screen down to the assets is vibecoded 🤝🏾